This week has seen pandas receiving some refreshingly positive PR with authorities reporting that they have passed the threshold of 300 captive pandas necessary for an effective reintroduction programme. Although I am thrilled that my grandchildren will be able to talk about pandas in the present tense this is not my favourite panda story of [...]
Author Archive
December 7, 2010
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Some fishy PR for Sharm el-Sheikh tourism
By laura in Just for youMy irrational fears have been realised with the recent shark attacks in Sharm el-Sheikh. No longer am I being ridiculous when I rave about seeing shapes swimming below me – I bet that was the last thing that poor German women saw. This is very bad news for their tourism industry with this beautiful resort [...]
Tags: Attack, Bad PR, Shark, Sharm el-Sheikh
December 2, 2010
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Final post from our intern Sam
By laura in Just for you, UncategorizedI joined Media Eden in August and spent the past four months helping the marketing team, learning more about the services that this exciting full service marketing agency offers their clients. As my placement draws to an end I’ve been reflecting on the past few months. During my time, I’ve had the opportunity to work [...]
Tags: Farewell, Sam, Wesley House, Wine Flights
November 25, 2010
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How Twitter Makes The News
By laura in UncategorizedThis week threw up an excellent case study in how Twitter is now a vital part of journalism in today’s social media infatuated world. It begins with me taking to Twitter to rant about my recent troubles with farmers proclaiming I would be shot if I continued to walk my puppy, Clyde, near their woods. [...]
September 20, 2010
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Media Eden has just checked in at Gourmet Cat Food Deli
By laura in MarketingI jest but social media’s newest trend of geo-location applications have gained pace with Facebook Places being launched in the UK on Friday and start up success Foursquare surpassing the 3 million user marker. Before I go zooming off discussing how these new tools are going to improve your life and your business let me [...]
Tags: Business, Facebook Places, Foursquare, Marketing
September 14, 2010
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Hooray for cider
By laura in Marketing, UncategorizedSome exciting news to announce from Media Eden HQ today with one of our lovely clients, Hogan’s Cider picking up some international awards. We rebranded Hogan’s Cider who then zoomed onto supermarket shelves with their snazzy new logo in place and are fast becoming a favourite among cider lovers. Their delicious Vintage Perry has now [...]
August 18, 2010
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Current news musings
By laura in Just for youLast Saturday my girlfriends and I were sat around discussing the week’s events and generally putting the world to rights when we came to discussing the trial of Charles Taylor. Everyone has varying degrees of knowledge on the trial, yet most know about the testimonies of Naomi Campbell and Mia Farrow. The media coverage of [...]
Tags: Current, Laura, News, War Crimes
August 17, 2010
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The genius of Watson’s blog
By laura in MarketingBlogs help break down the filters between the customer and the company allowing you to communicate rather than exclaim. This is great for business and it is becoming common fair that alongside your informative corporate website you have a fun talkative blog. I think blogs are brilliant at helping raise business profiles allowing you to [...]
Tags: Blogging, Laura, Marketing, Sherlock Holmes, Watson
August 13, 2010
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Tweet success
By laura in MarketingI’m sorry that your guinea pig has leukemia but I’m following you to hear about your magazine not Snuffy’s final hours.
Tags: Business, Guinea Pig, Laura, Twitter
July 28, 2010
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Current News Musings
By laura in Just for youDay one living behind The Times paywall and I find myself in a state of confusion and unrest, has the website changed? I’m trying to spot all the differences but it has been weeks since I’ve been on here with my initial reaction being similar to two thirds of the readership and rebuffing their attempts [...]
