Author Archive

January 19, 2011 0

Digital technology is bringing brands and consumers closer

By in Marketing, Uncategorized

Source: http://www.nochannels.com/

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January 14, 2011 0

Tips on writing an effective e-zine

By in Marketing, Uncategorized

This morning I received a rare treat in the post – a Company newsletter. At first I was confused, were they being fashionably retro? Sadly not, this was a genuine attempt at marketing. I sat and read said Company newsletter to see what could be so enthralling that it needed to be printed and posted but [...]

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January 12, 2011 0

Q&A on Quora (how ironic)

By in Marketing, Uncategorized

Quora is the hot potato of the moment being passed from one social media geek to the next . The concept is simple ask a question and those who are knowledgeable will answer it. The answers are then stored, tagged, improved and summarised until you are left with a comprehensive guide to every question imaginable. [...]

December 17, 2010 1

Planning on getting fit this January?

By in Just for you, Uncategorized

If you have resigned yourself to the age old new year fitness commitment it may be time to take a helping hand. One of our clients, Elite Health and Fitness is running a fit camp in January that we just have to tell you about. The brains behind Elite is a crazed Scottish man named [...]

December 17, 2010 0

Outtakes from our photo shoot

By in Just for you

As it’s Friday I thought everyone deserved a laugh. This week I had some head shots done for my new column in South West Business, (to be seen in January issue) and whilst the photographer was around other members of the Media Eden team also had theirs done. Sadly none of us are good at [...]

December 16, 2010 0

Username: John Password: 123456

By in Marketing, Uncategorized

With an increasing number of web profiles and details stored online, how much consideration do you give to your online identity? Many of us use the same password for multiple accounts, I certainly know that I am guilty of this and it’s not exactly a mathematic algorhtymn . This week saw tens of thousands of [...]

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December 14, 2010 0

The Dazed Group aim for personalised user experience

By in Just for you, Uncategorized

Image via CrunchBase The independent Group who publish Dazed and Confused and Another Magazine have begun developing a system that provides tailored content to those using their website. Not only will this factor in their interests but also device usage, location and even the time of day. With the recent launch of their first long-form [...]

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December 13, 2010 0

Royal Wedding fails to bring in sales for the tabloids

By in Just for you, Uncategorized

Despite being everywhere the Royal Weddings has failed to boost sales for  tabloid newspapers, proving the press are more interested than the public. With circulation of both The Sun and The Daily Mail dropping significantly in November against October it seems that the Royal Wedding does not cut it for frugal paper buyers. With blanket [...]

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December 8, 2010 0

I couldn’t resist writing about the tutition fees

By in Just for you

With students taking to the streets of Cheltenham today in protest of higher tuition fees you can’t help but feel for their situation. I personally didn’t go to university, opting instead for the School of tea making and hard graft but this isn’t to say I didn’t consider it. If I were to make that [...]

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December 8, 2010 0

Have you viewed your website on a mobile?

By in Just for you, Uncategorized

Using your mobile phone to browse the Internet is now an integral part of daily life but it is surprising how many Companies have not checked what their website looks like in mobile format. Mashable wrote this week about smart phone users preferring to read breaking news on their phones. In a survey of 300,000 [...]

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